UI design

Which? – Product Summary update

How might we: Improve the overall narrative of the page, help users easily navigate our content and better inform the benefits of  Which? membership. Hypothesis: Making the summary clearer and more scannable will enable “Advice Seekers” to find quick answers Surfacing full technical specs and adding comparison will help “Considered[…]

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Which? – test score scale

Hypothesis: Instead of hiding our scores, we should show new users a range so they will have a better understanding of what a Which? score means. Solution: Create a Test lab scale to show range of scores and where the product sits within that range Insight (from evaluative testing Oct[…]

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Marie Curie – Brand

Living style guide Brief: as part of a wider website refresh project the UI team were tasked to create easy to use brand guidelines for internal teams (digital, design and content) and external, third party agencies. After research and speaking to potential internal clients, I felt creating a Living Style[…]

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Marie Curie – campaigns

Marie Curie has several major fundraising campaigns every year. The Blooming Great Tea Party was created completely in house for 2017 and I was the lead for all digital creative; website, email and marketing banners. Blooming Great Tea Party Website Brief: to create a set of webpages to encourage sign[…]

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Pret

Pret.com US Spring Campaign Brief: Page layout and design for the US version of the Pret site. This involved creating banners for the main content sections based on the Pret in store posters. Pret.com Recipe Landing Page Brief: to come up with a new design for the recipe section of[…]

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Sony Music

I worked as part of an internal digital agency at Sony Music, responsible for the design and build of a range of artist sites as well as Social Media Collateral and Banners. Fleur East (Gallery above) Brief: Create a new artist site for a Fleur East. As a new signing[…]

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